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2022-07-23
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Shantui Youdao won the "Golden Link Award for Chinese enterprise newspapers and periodicals"

Shantui Youdao won the "Golden Link Award for Chinese enterprise newspapers and periodicals"

China Construction Machinery electronic tensile testing machine is the product of electronic skills and mechanical transmission information

Guide: on October 29, the 8th China enterprise internal newspapers and periodicals (Communication) conference, which represents the most authoritative and highest level in the domestic enterprise internal newspapers and periodicals, was held in Chongqing. More than 200 people, including experts and scholars from Chinese enterprise press circles, chief editors (Chief Editors) of newspapers and periodicals, and corporate culture directors, attended the conference. In the National

On October 29, the 8th China enterprise internal press (Communication) conference, representing the most authoritative and highest level in the domestic enterprise internal press, was held in Chongqing. More than 200 people, including experts and scholars from Chinese enterprises' press circles, chief editors (Chief Editors) of newspapers and periodicals, and heads of corporate culture, attended the conference. Among the nearly 100 national enterprise newspapers and magazines that participated in the selection, the "Youdao" customer magazine founded by Shantui Co., Ltd. was highly praised by the judges for its professionalism, foresight and interactivity, and was honored with the "eighth Golden Link Award for Chinese enterprise newspapers and magazines"

the Organizing Committee of the internal press (Communication) conference of Chinese enterprises is a major domestic institution specialized in providing exchange and cooperation services for the internal press of Chinese enterprises. The conference was jointly sponsored by China Association for the development of targeted publications, Institute of communication psychology of Communication University of China, Guangdong Enterprise Culture Association and other institutions, and jointly supported by Xinhua news agency, China News Agency, China Poetry Society and China Association of environmental workers. The organizing committee specially invited liuzuwu, Secretary General of Yunnan Newspaper Association, a scholar and expert in the field of domestic journals, liumengzhi, a teacher of Shaanxi Normal University and School of communication, and wangdingsan, a famous writer and veteran of domestic journals, to attend the conference from the second half of 2016. Songmuwen, the former director of the General Administration of publishing, Xie Ailan, the president of China international famous brand association, chenyinghua, the Secretary General of Guangdong Enterprise Culture Association, xujiabiao, the vice president of Shaanxi Normal University and communication college, and Zhang mowen, the planning expert, served as the consultants and evaluation committee of this organizing committee and evaluation committee. The materials with high right to avoid spraying also have obvious weaknesses, prestige and popularity. All sectors of society and the media also paid high attention to this meeting. A total of 20 publications were selected into the "8th Golden Link Award for Chinese enterprise newspapers and periodicals" at the meeting. In addition, awards such as the "8th China excellent enterprise newspaper Award", "outstanding editor in chief Award for Chinese enterprise newspapers and periodicals" and "China excellent enterprise culture construction and communication Award" were also selected. Youdao made a typical speech entitled "delivering sincerity and creating value" at the award ceremony

since its inception in 2011, Youdao has focused on the market, customers and industry development with the three close principles of "close to sales and service, close to agents, close to products and quality" as its axis. It has comprehensively reported Shantui's R & D, sales, quality management and service concepts, opened a new platform for the relationship between enterprises and users, and demonstrated Shantui's strength; At the same time, it also provides a platform for Shantui agents and VIP customers to show their own development, improves the status of Shantui brand in the eyes of users, enhances user confidence, and promotes market sales. Especially for international exhibitions, the special issues "Warring States policy", "benevolent spring and Autumn" and "Zhiling peak" prepared by drawing on classical literary techniques have won the attention and praise of the industry at home and abroad

as a carrier for external brand publicity and promotion, its highlights are as follows: first, specialization. From a high starting point, cooperate with high-end magazines and media in the industry, and realize specialization in key steps such as topic selection, editing, art design, etc. The second is interactivity. There are both user experience activities and a comprehensive display of the manufacturer's production process control. Various forms of interaction are used to strengthen the user's confidence in purchasing Shantui products. Third, it is truly customized for customers. The magazine meets the needs of customers everywhere. It is truly customized for customers and builds momentum for agents. It has become a business card for agents to introduce Shantui products, and enhanced the confidence of agents and Shantui in the same boat. Fourth, lock key VIP customers. In order to achieve better communication effect, we chose to target VIP key customers. The magazine also sent it directly to agents, key customers, industry associations, 211 related colleges and universities, and mailed it to overseas agents to affect potential customer groups, effectively demonstrating the strength of Shantui and highlighting the charm of Shantui corporate culture. This time, "Youdao" was selected as the "eighth Golden Link Award for Chinese enterprise newspapers and periodicals", which is another special reputation after being selected as the first one of the "Top Ten Excellent newspapers and periodicals in the machinery industry of Shandong Province" in 2012

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