A new way to solve the bottleneck of e-commerce in the printing industry
according to the first "investigation report on the integrity of China's e-commerce", 23.5% of enterprises and 26.34% of individuals believe that the most worrying thing about e-commerce is integrity, which has always been one of the main factors restricting the development of e-commerce in China. This problem is particularly prominent in the printing industry
from the perspective of credit, the unique risks in e-commerce in the printing industry include: the risk of false publicity and fraud by the seller on the website; The risk of the buyer issuing malicious orders; The risk that one party of the transaction denies the electronic contract; Transaction information transmission risks, such as information theft, modification and other risks; Online payment risks, such as the password of the payment user, the security of the account number, etc
the credit crisis is particularly prominent in the development of e-commerce in the printing industry. Printing enterprises have been plagued by problems such as bad debts and arrears. The risks in the printing industry are greater than those in other industries. In the printing circle, it is an unwritten industry rule to print first and then pay. Small and medium-sized printing enterprises are more obvious. Familiar customers sometimes don't even sign contracts. For unfamiliar customers, when signing the lead and bismuth production line in the new material workshop, they adopt the production process of lead smelting in the blast furnace and bismuth smelting in the reverberatory furnace, and they are required to pay a 30% deposit in advance. At present, most printing industries are in debt business, and the recovery of funds is quite slow. Once printed matter is sent out, it becomes a risk product. If the demander unit has good integrity and normal production and sales are OK, if the demander unit with poor integrity is encountered, the unpaid payment for goods will become bad debts, and the capital turnover of the printing plant will be ineffective, which will affect other capital investment. As for other regions, such a vicious cycle will bring greater losses to the printing plant
so how to solve the integrity crisis in the printing industry? In fact, many experts have given many good countermeasures, but here we propose a new way to solve the bottleneck of e-commerce development in the printing industry, using integrity archives. The integrity file records each transaction process of the enterprise, which can provide an independent, objective, fair and reliable comparison basis for the enterprise to select the transaction party, so as to avoid the loss caused by integrity
social and professional third-party credit intermediaries can provide reliable integrity archives for the printing industry. The developed third-party service system can provide stable and strong support for the practical application of e-commerce system in small and medium-sized enterprises, that is, to provide each enterprise with corresponding integrity. A general consensus in the world is that third-party certification companies have relatively higher credibility, because third-party certification companies have independent backgrounds. Under strict industry rules and management monitoring, independent operation of certification business can prevent any external forces with commercial interests from interfering with or affecting the certification process to the greatest extent, regardless of skill level and skill innovation ability, So as to effectively ensure the notarization, objectivity and authenticity of the certification results
users can realize the credit evaluation, credit statistics, credit query, etc. of the counterparty through the integrity file subsystem. Through the integrity evaluation of both parties to the transaction, the integrity of users in the transaction process is accumulated, which provides an intuitive comparison basis for users in future transactions and other users' transaction process, when selecting the transaction party, so as to reduce the negative impact of network integrity problems on e-commerce applications. The author once learned that a small printing factory in Shenzhen has always only received local orders. Even if today's logistics is so developed and the price is relatively cheap, they still won't choose to connect businesses outside the city. The factory director said that they had also received external orders once or twice at some stations, but they had not received the payment for goods after they delivered the goods. Later, I learned through other channels that the other party had a lot of problems with its previous reputation and often owed money. Since then, the factory director was very worried about the reputation of the enterprise that published the purchase information on the station, and did not dare to easily receive orders from other places. Later, he learned that some stations had the function of integrity archives, and the reputation of each enterprise was clear at a glance, so he tried to take a business order from a Foshan enterprise on a printing, and received the payment immediately after delivery. Slowly, he began to engage in more and more field businesses
the general manager of a printing company mentioned that they can replace polycarbonate in the utilization of these needs. The orders received by enterprises that have integrity records are five times that of enterprises that have just joined the station or have low integrity records. The transaction rate of enterprises using the function of integrity archives was 71.2%. Facts have proved that if both sides of the transaction have good reputation, the success rate of the transaction is very high. It can be imagined that if printing enterprises can make more use of integrity archives, it will greatly promote the development of e-commerce in the printing industry
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